With the ISIS payment system sneaking up from behind, Google wants to expand the convenience that comes with their Wallet application and secure more marketshare sooner rather than later. With coming competition over the horizon, Google announced on Thursday that they have expanded Google Wallet even more over the web to help with web purchasing. Once partners come on board, users will be able to quickly pay for items using Wallet. How similar is Wallet's new features compared to services such as Paypal and Amazon's One Click? Here is what's new:

• Pay without entering your credit or debit card number, billing address, or other payment information — it’s already securely stored in your Google Wallet.
  
• View your credit and debit cards, shipping addresses and transaction history conveniently in one place at wallet.google.com/manage.
  
• Set a default card for future purchases on your Google Wallet account, making future transactions even faster.
  
• Shop with confidence as all your payment and related information is encrypted and stored on secure servers and not shared with anyone.

This frankly is a revamp of the old Google Checkout where certain vendors allowed users to purchase items online with saved information. The benefit of integrating this within Google Wallet is to have a centralized system of commerce around our credit and debit cards backed with their cloud services.

Android Police published earlier that there is the potential for Google to ship out physical cards equipped with Wallet. Wallet will also expand to transit passes as well providing a level of convenience for regular public transit commuters. The future may be bright, provided the partners are there for the platform. All that remains will be expanding to more phones that are already equipped with NFC and widen availability to more countries.

With NFC slowly expanding (I used my phone at a vending machine for the first time today) and Google continuing to merge and simplify services, they are poising for future competition from Isis, PayPal, and others. The question still remains if it will be enough.